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This month's franchise information session

We walk through running a store and what it costs, with real figures. Register ahead and we'll bring a trade area analysis for you.

Register for the session
Korea's first pot-rice franchise

Seven days of aging,

finished over charcoal

Twelve minutes to a finished bowl, with no kitchen background

128storesStores nationwide
7daysCold aging
21daysContract to opening
Takes one minuteRequest a consultation
Starting for the first time

Starting fresh

First time in food service is fine. We stay with you from trade area analysis to opening day.

Already running a store

Switching over

Keep the kitchen you already have. We check on site whether you can reopen without stripping it out.

WHY POINT 01

We publish franchisee monthly sales as they are

Busan H
13 pyeong · dine-in + delivery
Monthly sales, Aug 202665M KRW
Gyeonggi S
21 pyeong · dine-in led
Monthly sales, Aug 202672M KRW
Seoul K
20 pyeong · dine-in + delivery
Monthly sales, Aug 202673M KRW
Jeonnam G
13 pyeong · delivery-led
Monthly sales, Aug 202654M KRW
Daejeon J
17 pyeong · dine-in + takeout
Monthly sales, Aug 202659M KRW
Incheon B
15 pyeong · dine-in + delivery
Monthly sales, Aug 202661M KRW

* These figures come from specific stores and conditions and are not a guarantee of earnings. Actual sales and profit vary with location, lease terms and how the store is run.

WHY POINT 02

Which one would you choose?

Other brands
  • 01Sales-linked royalty, advertising billed separately
  • 02Lower margin against sales
  • 03Another store of the same brand opens nearby
  • 04Labour-heavy cooking that needs trained kitchen staff
  • 05Imported ingredients mixed in
VS
Hwarodam
  • 01Flat royalty, unrelated to sales150K KRW / month
  • 02Higher margin against sales25% average
  • 03500m territory protection, delivery zones included
  • 0412 minutes once the pot is set — no kitchen background needed
  • 05Key ingredients 100% domestic

The more you compare

as expectedHwarodam

WHY POINT 03

We run the plant ourselves.

That is why the cost base is different.

There is a simple reason we only ever made one bowlCut the middlemen and more of it stays with you
MENU

New dishes every season

Our menu team releases new dishes every quarter. All you receive is the recipe card.

Aged ribeye
Aged chuck flap
Marinated short rib
Iberico pork neck
Aged pork belly
Hwarodam set

You choose your own fit-out contractor

No mandated contractor — choose whoever gives you the fairest quote.

Head office supplies the drawings and finish specifications.

13 pyeong
15 pyeong
20 pyeong
Kitchen flow
Exterior signage
WHY POINT 04

You focus on running the store

01

Training built around you

Academy course first, then on-site training in a working store. No kitchen experience required.

02

Marketing handled for you

Head office runs delivery platform listings, review management and local advertising.

03

Logistics and ingredients

Scheduled deliveries share the stock burden. Ordering takes a few minutes in the app.

04

A supervisor of your own

Your supervisor keeps visiting after opening. If sales wobble, we look for the cause together.

PROCESS

From consultation to opening

01Franchise consultationBy phone or through the form
02Trade area analysisSales simulation for your preferred area
03Store leaseSite confirmed and lease signed
04Franchise agreement14-day cooling-off after the disclosure document
05Fit-out worksOwner-chosen contractor
06Head office trainingAcademy course plus on-site practice
07Opening preparationEquipment delivered, tasting, delivery platform listing
08Opening and aftercareHead office staff on site through the first days
Startup cost

We tell you the cost up front

VAT excluded. Lease deposit and key money are not included.

TypeItem10 pyeongNotes
CashFranchise fee1,000
CashTraining fee500Five-day training at head office
CashPromotional materials400Opening promotion and opening-day staffing
MonthlyRoyalty150K KRW / month1.8M KRW per year
CashFit-out2M KRW per pyeong2,000Building-specific works billed separately
Cash / leaseKitchen equipment1,200Kitchen equipment, fixtures and tableware
CashSignage320Interior signs and exterior signage

10 pyeong total5,420 0K KRW

Don't work through this on your own

Talking to us is not signing with us. Tell us your area and budget and we'll tell you plainly what is possible.

Franchise inquiry

Tell us your preferred area and budget and we'll come back with a trade area analysis and a straight answer. Nothing you send is made public.

Request a consultation

희망 지역과 예산을 남겨 주시면 담당자가 확인 후 연락드립니다.

Talk to us now

02-0000-0000

Open daily 11:00 - 21:00

Hwarodam02-0000-0000HoursOpen daily 11:00 - 21:00Address501 Teheran-ro, Gangnam-gu, Seoul, Korea